Matt Bacak’s Secret Email System Review

Email marketing has been around, well almost as long as there has been email. You probably get several emails a day offering something that, according to the email, you just can’t live without. They can be annoying, I know, but guess what? They work, or marketers wouldn’t keep sending them out.

There is a saying in sales and marketing that: “The money is in the list.” Your customer list, contact list, phone number list, and in this case, your email list. People rarely buy from someone they don’t know or the first time they are introduced to a product or offer. With an email list, you can re market to them with the same offer and or additional offers in the future.

Matt Bacak has been a very successful email and affiliate marketer for many years. He has recently released an e book “Secret Email System”. It has already sold over 15000 copies so not so secret anymore. 😉 Let’s take a look at the book and his system and see if it’s something you might be interested in for your business or not.

Secret Email System at a Glance:

What is the Secret Email System? How does it work? Who is it for? Is it legit, and can you make money with it? In short, yes you can make money with the system. Email marketing has been around for decades and is a proven business model. You will however need to invest in other tools and software to fully utilize the Secret Email System by Matt Bacak and it will take time to build your email list.

Secret Email System Book Cover

Matt Bacak’s Secret Email System

  • Product: Secret Email System
  • Website:
  • Price: $5.60 plus two upsells to $228
  • Owner: Matt Bacak
  • Niche: Email Marketing & Affiliate Marketing
  • Overall Rating: 80 out of 100 – Recommended

What is the Secret Email System?

Secret Email System is an email marketing e book claiming to teach you how to build a 7-figure online business. In addition the an e book download, there are 90 minutes of video training where Matt shows you some Email marketing tactics that made him successful. In the e book, you’ll get step by step details on building an ethical email marketing campaign for your business, and hopefully, generate more sales and revenue.

In the book, Matt goes over how he has earned millions by through his Secret Email System methods without the requirement of creating a product, no running ads, no fulfilling services, and working only two hours a day. OK, time out! What is he doing right now! Creating a product, running ads, hmmmm maybe it’s not much of a secret after all.

Matt Bacak developer of the Secret Email System
Matt Bacak

How Does the Secret Email System Work?

The Secret Email System claims to succeed by being the new way of making money online. The old way was to create a product, create a landing page, a sales page, up sells, place ads, deliver product, customer support and then get paid. Funny, because that is exactly what he is doing by selling this “system”.

The New Way – according to the Secret Email System

The Secret Email System is a 3-step money-making formula: OMG where have I heard that before!!!

Step 1: Learn to build an email list

Step 2: Promote relevant products and services to that list.

Step 3: Continue to market to your list by following Matt’s email marketing strategies.

Everything is 3-steps, some marketing GURU has determined that we aren’t interested if it takes more that 3 steps. Remember, he is trying to sell you something so there will be a lot of hype to stir your emotions and get you to purchase. But, really, all he is promoting is affiliate marketing via email marketing. Every Affiliate marketing course out there will have some email marketing training. It is what separates the successful from the unsuccessful.

The interesting thing about Matt’s offer, is he is using some of these very techniques to sell the Secret Email System. He will show you the “self-funding subscriber formula”. Guess what, the e book he is selling, is just that. I mean at $5.60 he is not making any money, it pays for his advertising ( which he said earlier we were going to make money without ads) but even better, for him, he gets your email address and can market products to you until the day you die, or you find the unsubscribe button. He’s betting that even if you get a refund, that eventually he will sell you something and make money from you.

grandpa and granddaughter working online together

The Secret Email System will teach you how to select high converting affiliate products, and how to write an irresistible offer to capture emails. Once you have built an email list Matt includes a swipe file of pre written emails that you can copy and paste to market products and services to you list for hopefully many years to come. Now, any business that has a customer list of emails can use this system. But, it is textbook online marketing and affiliate marketing. You can check out my article on email marketing for more in depth information.

To Matt’s credit, he’s done it himself. And, he’s trained people like Russell Brunson of Clickfunnels fame. Devon Brown creator of the 12 minute Affiliate system, and many more.If, you want a good primer on email marketing, $5.60 is a safe investment here. Plus he offers a 30-day money back guarantee. I’ll let you in on a secret, and I am in no way promoting this behavior, but since it’s a downloaded ebook, you get to keep the book even if you get a refund.

Tools and Training

Along with the e book, you will get access to 90 minutes of online video training plus one 45 minute session with Mattt’s team to answer any questions and help you implement the system. Access to his private Facebook group is also included where you can share ideas and ask questions.

Pricing Plan

The price of the Secret Email System is $5.60. Now nobody is going to sell you the secrets to becoming a millionaire marketer for 5 bucks. It ain’ happinin’. There are two up sells for up to $141 and a $228 subscriptions to an email software. They do offer a 30-day money back guarantee. And, you get to keep the book.

Who is the Secret Email System for?

The Secret Email System is for anyone who needs a good solid foundation in email marketing. It is very beginner friendly but is also a good choice for anyone who may be struggling with their email marketing efforts. Some of the most successful marketers have paid Matt thousands of dollars to learn his methods. Here are just some people and businesses that can benefit from the Secret Email System.

  • Affiliate Marketers
  • Marketers
  • Ecommerce, EBay, Walmart and Amazon sellers
  • Bloggers
  • Social Media Marketers
  • Local bricks and mortar businesses
Lady working on her laptop loading the Secret email system

Particularly if you are just starting out with email marketing and don’t know where to begin, this e book will help clear things up for you and get you started on the right path to a profitable email marketing campaign. Along with the included bonuses you will have a good solid foundation in email marketing. Even advanced marketers will learn a thing or two from Matt’s Secret Email System.

This is definitely not for those looking for a get-rich-quick or easy money solution. Don’t think this is a complete business solution however. Email marketing is just one ingredient, you will need other tools and training to build a business. A platform like Wealthy Affiliate will provide you with all the tools, training and support for building a complete, profitable and long term business. Including email marketing training.

Can You Make Money with Secret Email System?

Matt Bacak has been a successful online marketer for many years and taught many of the so called gurus how to use this very system. But, like any of the rest of these programs, it only works if you do. Don’t expect to become an overnight millionaire by spending $5.60 to learn how to set up an email campaign. There is much more to it than that. The sales hype is a bit over board, but it always is.

Matt Bacak's secret email system review - grandpa with some cash he made from his email list

That being said, you absolutely can make money with the system, but you will need more tools to go with it. Namely, an email auto responder, a lead magnet and most probably you will need to run ads of some kind to generate your email list. All of these costs additional monies so just be prepared. If you have all of that set up already, and just need some pointers from a proven expert, then by all means you can make more money with what you can learn with Matt’s System.

Also, everybody that buys the e book gets the same 1000 pre written emails to use. You will need to edit them to make them unique and your own. You want to build trust with your list, there is a chance they could see the same email from someone else, then you just look like a spammer and your emails could end up in the spam box.

Secret Email System the Pros and Cons

The table below is what, in my opinion, is the Pros and Cons of the Secret Email System. As always, I recommend that if you think you might be interested in the product, check it out for yourself. After all, only you know what will work for you and your business and how knowledgeable and successful you are or aren’t at email marketing.

Secret Email System ProsSecret Email System Cons
Proven system from expert marketerexpensive upsells to get more info
copy and paste email fileeveryone gets same email file – spam file?
low up front costadditional tools and expenses needed to implement
30 day money back guarantee

Just Be Aware

Let’s face it, the low front-end e book is just to peak your interest and get you to buy the more expensive up sells. To his credit, this is one of the techniques you will learn with his system. He practices what he preaches, so to speak. With everyone getting the same email file, you could end up sending duplicate emails to people, which could end your campaign in the SPAM folder.

You can’t build trust and a connection with your list by simply sending generic emails. You will need to edit the emails to make them your own and more personal to your subscribers. Learning successful email marketing will take more than just reading an e book. You will need tools, training and support.

That is why I recommend a platform like Wealthy Affiliate that has over 1000’s of hours of lessons and training, as well as weekly live classes and a world wide community of experts to help you with your email marketing and much much more. The Secret Email System claims you only need 30 minutes a day.

This is a common claim by product developers. Like the 3-step system, it is designed to grab your interest. But, in realtiy, you will need to devote much more time and energy if you want to build a successful buisness. Email or otherwise.

Secret Email System Upsell 1 - 21 day email sequence

Secret Email System Bonuses

If you purchase the Secret Email System they will include the following bonues with your ebook:

1.) Irresistible Offer Video Guide learn how to find high-converting affiliate offers that you can market to your email list. Valued at $97.

2.) Secret Email System Checklist a step-by-step checklist that helps you implement the Secret Email System in the proper sequence. Valued at $47.

3.) 3x Formula Calculator How to use the number of subscribers, clicks, and EPC ( earnings per click) to evaluate your email campaigns. Valued at $97.

4.) $2.1Million Email Swipe File – 1000 Emails Matt Bacak’s own private email swipe files of 1000 emails that you can copy and paste to use as your own. Valued at $497.

5.) Matt’s Secret 357,582 Lead Gen Template This guide teaches you everything you need to know to build a lead generation funnel and build your email list. Valued at $297.

Matt Bacak's Secret Email System review - what is included with your purchase

6.) 10,978 New Leads – Daily Masterclass a masterclass on how to generate high-quality leads each and every day. Valued at $197.

7.) Secret Of Millionaire Mind Book nine characteristics of internet millionaires and how you too can adopt those characteristics for success. Valued at $19

8.) Gigantic Swipe File Book Phrases, words, sentences, and attention grabbing headlines for your emails. A copy writing guides. Valued at $297.

9.) Free Breakthrough Session A free 45 minutes strategy session with Matt’s team to help you implement the Secret Email System. Valued at $97.

10.) Matt’s Private Facebook Community access to a private group of 20,000+ email marketers. You can learn, share, ask questions and network with some top email marketers in the world.

Secret Email System vs Wealthy Affiliate

The table below will give you a side by side comparison between the Secret Email System and the Wealthy Affiliate Platform. As you can see, the Wealthy Affiliate is a much more complete online business platform. Everything you can learn from the Secret Email System you can learn at Wealthy Affiliate plus a whole lot more.If, you just want to learn how to set up an effective email marketing system, then the $5.60 for the Secret Email System would be a good choice.If, you want to build a real, long term, and profitable online business then I suggest you take advantage of the Wealthy Affiliate’s 7 day free trial.

Matt Bacak’s Secret Email System Frequently Asked Questions

What is Matt Bacak’s Secret Email System?

Matt Bacak’s Secret Email System is a comprehensive training program created by renowned email marketing expert Matt Bacak. It provides step-by-step guidance on building and monetizing an email list effectively.

How does Matt Bacak’s Secret Email System work?

The Secret Email System outlines proven strategies and techniques for building an engaged email list, nurturing relationships with subscribers, and generating revenue through email marketing. It covers various topics such as list building, email copywriting, automation, and monetization.

cartoon figure scratching his head with a giant red question mark behind him

Who is Matt Bacak?

Matt Bacak is a highly successful internet marketer and entrepreneur known for his expertise in email marketing. He has been in the industry for over 20 years and has generated millions of dollars in revenue through his email campaigns.

What will I learn from Matt Bacak’s Secret Email System?

The Secret Email System teaches you how to build a responsive email list from scratch, create compelling email content, increase open and click-through rates, automate your email campaigns, and effectively monetize your list for maximum profits.

Is the Secret Email System suitable for beginners?

Yes, the Secret Email System is designed to benefit both beginners and experienced marketers. It provides clear instructions and strategies that can be implemented regardless of your level of experience with email marketing.

Can I apply the Secret Email System to any niche or industry?

Absolutely. The strategies taught in the Secret Email System can be applied to any niche or industry. Matt Bacak focuses on fundamental principles that are applicable across various markets, allowing you to tailor them to your specific audience.

Are there any additional costs associated with the Secret Email System?

The Secret Email System training program itself is a one-time investment. However, like any business endeavor, there may be additional costs involved such as email service providers, domain registration, and advertising, depending on your chosen strategies.

cartoon of man looking for a refund

Is there any support provided with the Secret Email System?

Yes, Matt Bacak provides support for customers of the Secret Email System. You can access the support channels provided by the program to get assistance with any questions or concerns you may have.

Does the Secret Email System offer any guarantees?

Yes, the Secret Email System comes with a satisfaction guarantee. Matt Bacak offers a refund policy within a specified timeframe if you are not satisfied with the program. The details of the guarantee can be found on the official Secret Email System website.

How can I purchase the Secret Email System?

You can purchase the Secret Email System by visiting the official website and following the instructions for enrollment, or from any of the links in this article. The website will provide you with all the necessary information to complete your purchase securely.

Is the Secret Email System a legitimate program?

Yes, the Secret Email System is a legitimate program created by a reputable expert in the field of email marketing. Matt Bacak has a long-standing track record of success and has helped numerous individuals and businesses achieve their email marketing goals.

Secret Email System: The Final Verdict

Let’s face it, Matt Bacak knows online marketing and you no doubt can learn a few things from him. The $5.60 price is probably a good investment. The up sells may be a bit much, but if you are interested, I’m going to let you in on a little secret. Always turn down the upsell. Why? Because either in a pop up as you try to leave the offer, or in another email the will offer you the same thing for about half price. It’s called a down sell. Don’t tell anybody I told you, I just cut their revenue in half. 😉

Email marketing has been around a long time and shows no signs of going away.

You will need to learn how to set up effective and profitable email campaigns whether you are an online marketer or a bricks and mortar business.

The Secret Email System is proven to produce results. Just remember you will need other tools and to spend some more money to fully implement the system.

As you can see in the chart below I rate the Secret Email System at 80 out of 100 and give it a “recommended” rating.

Matt Bacak's Secret Email System review - overall rating chart 80 out of 100 - recommended

If, you would like to check out Matt Bacak’s Secret Email System just click the blue button below.If, you decide it’s not for you, it comes with a 30-day money back guarantee, but remember, you will be on his email list and be getting other offers sent to you unless and until you unsubscribe.

If, you are serious about learning to build a real, profitable and long term online business, check out the Wealthy Affiliate Platform. Just click on the green button below to get your free 7 day trial, and don’t forget to look me up when you get there.

I’m Looking forward to working with you,


P.S. Again, Wealthy Affiliate is COMPLETELY FREE to get started. No catch, no obligation, no bait and switch. I will personally be in touch with you upon joining to offer my support and guidance to help you get up and running online.

P.P.S. If you have any questions, or are unsure of anything, I am here and I promise I will get back to you on all of your questions and comments. Just leave them below in the comment section. Follow me on Twitter: @onlinebenjamin1, Instagram: dotcomdinero, and Facebook: Online Benjamins

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